Early last weekend, the news broke that the FDA is holding a public hearing to help it adapt its regulatory posture to account for the special characteristics of social and Web 2.0 technologies. Specifically the FDA states that it is:
“[E]valuating how the statutory provisions, regulations, and policies concerning advertising and promotional labeling should be applied [...]
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This post is part of a blog series focusing on successful health marketing campaigns using multiple communications disciplines and media channels. If you have a campaign we should highlight, let us know.
I have shared my thoughts about several anti-tobacco social marketing campaigns. In this blog post I share another unique approach to tobacco prevention and smoking cessation.
As [...]
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This post is part of a blog series focusing on successful health marketing campaigns using multiple communications disciplines and media channels. If you have a campaign we should highlight, let us know.
I’ve highlighted the successful anti-smoking “Truth” campaign in a previous blog post, however I recently learned of another youth anti-smoking campaign worth sharing. The Own [...]
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Jane Sarasohn-Kahn, THINK-Health and the Health Populi blog
The U.S. spends $2.2 trillion on health care each year. About $3 of every $4 spent on health care in America goes to caring for chronic conditions such as hypertension, heart disease, and diabetes. Though the U.S. spends more per capita on health, the return we get on [...]
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Everyone has collaboration horror stories — organizations with competing objectives that can’t agree on common goals, turf battles where everyone is so busy protecting their ground that nothing gets done, or projects that undergo a slow death by committee. These experiences feel like you’re trudging down a long and winding road to nowhere, and end [...]
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