Despite reports to the contrary, the digital divide is alive and well.
Back in July, the Pew Internet and American Life Project released data indicating that African Americans are more likely to use the mobile Web than whites. Some looked at this research and suggested that the digital divide has closed.
This interpretation is inaccurate and misleading.
First, [...]
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Alexandra Rampy’s (a.k.a Social Butterfly) recent blog post, Why Advocacy Is an Important Social Marketing Tool inspired me to write about the topic of advocacy in public health. I have always been rather fond of the Social Ecological Model, which recognizes community and societal influences on the individual.
Humans are complex social creatures and do not [...]
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I’m a great collaborator – but you wouldn’t know that from anything I’ve done lately. Working solo in a home office, tucked away in a quaint little New England town, with nary a pharmaceutical company, colleague, or marketing agency for miles, my collaborative efforts for the past few years have been relegated to being a [...]
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This is the third installment in a series focusing on the real-world implications of the Path of the Blue Eye.
Think about the last time you were truly outside of your comfort zone professionally. What did it feel like? Was the experience scary or exhilarating?
How did you react? Did you retreat back into your shell [...]
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Previously, I’ve shared that I’m a student at Boston University’s School of Public Health. Much of the inspiration for my blog posts come from my courses, and this week is no exception. In one of my classes, Professor Mike Siegel of Boston University’s School of Public Health, offered a wonderful analogy to describe public health communications: Capture [...]
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