Posted in Community Building, Marketing Strategy, Technology on Dec 8th, 2009
Despite the recent release of data indicating that Twitter use may be declining, we are living in a 140-character world. This is especially true for the ever larger numbers of information professionals who are using the microblogging service to stay ahead of the curve.
Twitter users know that shorter is better, which is why they have [...]
Posted in Case Studies, Health Communications, Marketing Strategy, Social Marketing on Dec 3rd, 2009
There are two things you absolutely need to know about Penelope Trunk, founder of the popular career Website, Brazen Careerist:
She’s brazen
This means that she likes to share A LOT of very personal information
I’ll get to why these facts are relevant in a moment. But, first, [...]
Posted in Case Studies, Collaboration, Marketing Strategy, Multicultural Marketing, Public Health, Social Media on Dec 1st, 2009
Today is World AIDS Day. In recognition of this event, we ask you to take time to think about and support people living with HIV/AIDS in your community and around the world. One way you can help is by participating in the AIDS.gov powered public health initiative featured in this post, Facing AIDS 2009. Learn [...]
