About: socialibriumm

Full Name

Amelia Burke

Website

Details

Amelia Burke (@socialibriumm) is the Senior Director of Digital Media for Westat where she provides strategic communication and marketing services in the area of digital media. More specifically, she leverages digital and social media for both direct-to-consumer communication as well as a research and data analysis tool for a variety of government and private sector clients. Ms. Burke brings with her almost 10 years of experience in digital and social media and strives to continuously bring fresh ideas to life for how to reach and engage diverse target audiences with public health messages. She builds and leverages partnerships with online publishers through test and learn opportunities, develops and manages online metrics and reporting systems, and leads new digital business efforts.

Posts by socialibriumm:

• 07 Sep 2011 Finally! Identifying and Setting Social Media Benchmarks for Public Health Campaigns

• 01 Aug 2011 Digital Media as a Health Intervention versus a Health Campaign

• 23 Jun 2011 Where’s the Beef? The Need for Evidence and Systems-Change in the Health IT Movement

• 29 Apr 2011 Planning and Evaluating Digital Media Campaigns for the Public Sector

• 06 Apr 2011 Finding My Social Media Voice