http://blog.pathoftheblueeye.com Smashing Silos & Encouraging Collaboration in Health Marketing Communications Wed, 11 Jan 2012 17:09:58 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 fyi: health marcomms is a regular podcast focusing on the trends, people and events impacting the global health marketing communications industry. The podcast is part of the Path of the Blue Eye Project. The Project is a global initiative designed to encourage collaboration and knowledge sharing among health marketing communications professionals from around the world. Learn more about the Project at www.pathoftheblueeye.com. Path of the Blue Eye Project Staff clean Path of the Blue Eye Project Staff fardj@yahoo.com fardj@yahoo.com (Path of the Blue Eye Project Staff) Highlighting trends, events and people in global health marketing communications health marketing, health communications, health, wellness, mobile health http://blog.pathoftheblueeye.com/wp-content/plugins/powerpress/rss_default.jpg http://blog.pathoftheblueeye.com/category/case-studies/ http://blog.pathoftheblueeye.com/2011/09/07/finally-identifying-and-setting-social-media-benchmarks-for-public-health-campaigns/ http://blog.pathoftheblueeye.com/2011/09/07/finally-identifying-and-setting-social-media-benchmarks-for-public-health-campaigns/#comments Wed, 07 Sep 2011 15:54:48 +0000 Amelia Burke http://blog.pathoftheblueeye.com/?p=1443 http://blog.pathoftheblueeye.com/2011/09/07/finally-identifying-and-setting-social-media-benchmarks-for-public-health-campaigns/feed/ 0 http://blog.pathoftheblueeye.com/2011/04/29/planning-and-evaluating-digital-media-campaigns-for-the-public-sector/ http://blog.pathoftheblueeye.com/2011/04/29/planning-and-evaluating-digital-media-campaigns-for-the-public-sector/#comments Fri, 29 Apr 2011 19:50:01 +0000 Amelia Burke http://blog.pathoftheblueeye.com/?p=1282 http://blog.pathoftheblueeye.com/2011/04/29/planning-and-evaluating-digital-media-campaigns-for-the-public-sector/feed/ 0 http://blog.pathoftheblueeye.com/2010/12/21/top-10-living-the-path-resources-2009-2010/ http://blog.pathoftheblueeye.com/2010/12/21/top-10-living-the-path-resources-2009-2010/#comments Tue, 21 Dec 2010 15:34:23 +0000 Fard Johnmar http://blog.pathoftheblueeye.com/?p=1169 http://blog.pathoftheblueeye.com/2010/12/21/top-10-living-the-path-resources-2009-2010/feed/ 1 http://blog.pathoftheblueeye.com/2010/03/12/casual-conversation-webinar-slides-audio-raising-awareness-sparking-action-re-rare-diseases/ http://blog.pathoftheblueeye.com/2010/03/12/casual-conversation-webinar-slides-audio-raising-awareness-sparking-action-re-rare-diseases/#comments Fri, 12 Mar 2010 19:38:48 +0000 Fard Johnmar http://blog.pathoftheblueeye.com/?p=896 http://blog.pathoftheblueeye.com/2010/03/12/casual-conversation-webinar-slides-audio-raising-awareness-sparking-action-re-rare-diseases/feed/ 0 Earlier today we had a fascinating conversation with representatives from Siren Interactive, the National Organization for Rare Disorders and Inspire focusing on rare diseases and raising awareness/sparking action around this issue. Earlier today we had a fascinating conversation with representatives from Siren Interactive, the National Organization for Rare Disorders and Inspire focusing on rare diseases and raising awareness/sparking action around this issue.  This session was part of our ongoing Casual Conversation Webinar series. The Webinar slides and audio are below.  (Click the "play" button to listen to the audio.) On another note, we will be developing a case study on NORD's Rare Disease day-related communications efforts that will be published on our knowledge community Living the Path in the next few weeks.  I'll update this blog post when the case study is published. Rare Disease Day Webinar View more presentations from Path of the Blue Eye Project. Path of the Blue Eye Project Staff clean http://blog.pathoftheblueeye.com/2010/03/02/causal-conversation-webinar-how-nord-and-siren-interactive-raised-awareness-sparked-action-for-2010-u-s-rare-disease-day/ http://blog.pathoftheblueeye.com/2010/03/02/causal-conversation-webinar-how-nord-and-siren-interactive-raised-awareness-sparked-action-for-2010-u-s-rare-disease-day/#comments Tue, 02 Mar 2010 20:38:54 +0000 Fard Johnmar http://blog.pathoftheblueeye.com/?p=877 http://blog.pathoftheblueeye.com/2010/03/02/causal-conversation-webinar-how-nord-and-siren-interactive-raised-awareness-sparked-action-for-2010-u-s-rare-disease-day/feed/ 0