As health communicators, we often struggle to demonstrate the success of our campaigns and show their impact on health behavior. We are relegated to the basic ‘click’, ‘tweet’, and ‘like’ data that is readily available to us to show results – and yet that is a small measure of success and does not demonstrate health [...]
Read Full Post »
Since early 2009, the Path of the Blue Eye Project community has regularly posted and developed a range of content helpful to health marketing communications professionals around the world on our knowledge network Living the Path. To date, the community has gathered nearly 1,500 articles, case studies, blog posts, data summaries and other content. Traffic [...]
Read Full Post »
Each week — in fact every day — our knowledge community (Living the Path) is updated with intriguing data, blog posts and other content on a range of subjects. If you’re following us on Twitter, you know about some of this content. However, if you’re not, we don’t want you [...]
Read Full Post »
Each week — in fact every day — our knowledge community (Living the Path) is updated with intriguing data, blog posts and other content on a range of subjects. If you’re following us on Twitter, you know about some of this content. However, if you’re not, we don’t want you [...]
Read Full Post »
Each week — in fact everyday — our knowledge community (Living the Path) is updated with intriguing data, blog posts and other content on a range of subjects. If you’re following us on Twitter, you know about some of this content. However, if you’re not, we don’t want you to miss out. [...]
Read Full Post »
